Official: Endrick partners with New Balance instead of Nike, Adidas and Puma

Endrick’s choice of New Balance over Nike, Adidas, and Puma is official..The brand wants to help and promote the next crop of talented players, and this signing is part of that plan. Endrick used to be signed to Nike. He joins New Balance now that his deal with Nike expired in February 2023 and he had six months to extend it with Nike.Gold Endrick special New Balance boots—first worn against Argentina in November 2023People have praised Endrick for helping Palmeiras win the Brazilian top league title and for being called up to the Brazil national team. To honor the event, he showed off a pair of custom-made, limited-edition gold New Balance Tekela v4+ Low boots called “Accolade.”Endrick chose to sign with New Balance over other brands like Nike, Adidas, and Puma because they could give him a more visible and important position than other brands. Endrick released a statement about his excitement to join the New Balance team. He said it was an honor to work with a company that shares his values both on and off the field.New Balance is investing in the next generation of football stars. They have a history of signing and developing young players like Bukayo Saka, Eberechi Eze, and Harvey Elliot, to nаme a few.Endrick laced up a pair of whiteout NB cleats for his debut with Brazil against Colombia, making him the fourth youngest player in the country’s history to do so. However, a source says that Endrick will wear a special-edition model against Argentina on November 21.The highly-anticipated deal, which is said to last until 2028, will be marked by the release of the first-ever official New Balance x Endrick boots.It is said that the deal will be made public in December of this year, and Endrick will be at the company’s headquarters in Boston for the event.Despite interest from Nike, Adidas, and Puma, Endrick decided to sign with New Balance, according to ESPN. The main reason given is that New Balance saw the player’s promise the most and worked with them to make a signature shoe, which wouldn’t happen with other brands.